SITE OPTIMIZATION

Thanx Media provides an integrated, best-in-class optimization solution, the Amadesa Customer Experience Platform, which enables its clients to dynamically personalize and measure their customers' online experiences, drive engagement and convert online traffic. Companies use these tools to test, automate, refine, and optimize their websites' content-delivery and personalization processes. Whether testing home pages, landing pages, product pages, category pages or any other online pages, as well as widgets, advertisements, content or shopping carts and registration forms, Thanx Media offers a data-driven decision-making engine to grow revenues and increase a site's return on investment.

Working from this shared core technology platform, these optimization tools are integrated to optimize user experiences through a wide variety of personalized online content. This single-vendor, unified platform approach enables reporting through a common "dashboard" interface and creates economies of scale to accelerate the user's learning curve to deliver faster results and ROI. The Amadesa Customer Experience Platform delivers core support for customer experience testing and validation and creates the foundation for rapid testing and adoption with the following products:

• A.B Testing
• Multivariate Testing
• Segmentation
• Behavioral Targeting
• RecommendR

Want to learn how Amadesa optimizes the Endeca solution?